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8
With the upswing in the number of Linux boxes (thank you netbooks and Dell) and as much interest we have in the search engine market, we at Chitika thought we’d take a look at the search habits of our open-source friends. We compared the OS and search engine data for 163,211,927 searches – a sample of the Chitika network’s search data from July 30th through August 16th – and the results were quite interesting. Check them out:

Sure, Google dominates search across all categories, but what’s surprising is that a whopping 94.61% of all Linux search traffic was from G
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oogle, compared with 78.54% of Windows user searches. Compare that with Microsoft’s new “decision engine” Bing, which is holding steady at about 8% of Windows users, but is getting practically no use whatsoever by Linux users – just 0.77% of Linux searches were from Bing. Even Ask.com outdoes Bing for Linux users.
The raw numbers:



Searches:
Google
Yahoo
Bing
AOL
Ask
Total


Windows
112,199,369
14,813,601
11,436,551
2,205,492
2,210,334
142,865,347


Mac
16,952,430
903,707
206,384
38,073
127,905
18,228,499


Linux
1,110,534
40,830
9,044
791
12,562
1,173,761





Search %:
Google
Yahoo
Bing
AOL
Ask
Total


Windows
78.54%
10.37%
8.01%
1.54%
1.55%
100%


Mac
93.00%
4.96%
1.13%
0.21%
0.70%
100%


Linux
94.61%
3.48%
0.77%
0.07%
1.07%
100%

9
I have been on the road for most of the last two weeks, so I have been getting current events news on both CNN.com and Google News, particularly about the Air France plane crash.  A couple of days ago I noticed Google News was now embedding videos from (what I believe are) “trusted video news [...]
36
The power of bundled software can be an amazing thing – all three major operating systems have a bundled Internet browser, each of which has 73% of their OS’s Internet usage (based on a sample of 163 million US/Canada impressions across the Chitika network in early August). But Bing, the decision engine Microsoft bundles with Internet Explorer, only gets 10.3% of IE users’ searches.

Microsoft has long been known as the king of bundling, with the assumption that bundling creates market share. But now, it seems that crown has moved to Google, the default search engine –
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and 89.57% of the search market – in Firefox, Safari, and Chrome.

And while Bing has received quite a bit of good reviews, publicity, and advertising, it is still struggling, even with Microsoft Internet Explorer users, falling in at third place on the search rankings behind Google and Yahoo!
Microsoft has a lot of work to do in order to take any significant market share away from Google, but if they use their experience in bundling software, it appears that the opportunity is there to jump up to a majority of users.
The Raw Numbers:


Windows
Google
Yahoo
Bing
AOL
Total Search
%


IE

76,712,986
12,168,239
10,686,158
2,040,240
103,392,630
72.37%


Chrome

4,332,212
10,090
78,240
4,585
4,451,939
3.12%


Firefox

29,731,411
2,530,000
651,709
158,157
33,451,586
23.41%


Safari

768,341
70,801
11,049
1,207
857,436
0.60%


Other

654,419
34,471
9,395
1,303
711,756
0.50%


Total

112,199,369
14,813,601
11,436,551
2,205,492
142,865,347
100.00%


%

78.54%
10.37%
8.01%
1.54%
100.00%





Linux
Google
Yahoo
Bing
AOL
Total Search
%


IE

677
56
3
0
746
0.06%


Chrome

10,909
2
53
0
10,980
0.94%


Firefox

812,169
34,712
7,765
696
861,840
73.43%


Safari

198,586
3,495
451
67
203,994
17.38%


Other

88,193
2,565
772
28
96,201
8.20%


Total

1,110,534
40,830
9,044
791
1,173,761
100.00%


%

94.61%
3.48%
0.77%
0.07%
100.00%





Mac
Google
Yahoo
Bing
AOL
Total Search
%


IE

2,723
191
272
15
3,246
0.02%


Chrome

4,074
4
37
0
4,129
0.02%


Firefox

4,630,253
175,240
52,938
5,746
4,901,368
26.89%


Safari

12,252,530
725,474
152,603
29,885
13,249,869
72.69%


Other

62,850
2,798
534
2,427
69,887
0.38%


Total

16,952,430
903,707
206,384
38,073
18,228,499
100.00%


%

93.00%
4.96%
1.13%
0.21%
100.00%



*The percentages of search don’t add up to 100% because of a small number of Ask.com searches which weren’t included in this table.
5
It is probably the worst feeling for a publisher… checking your email only to discover a “Google AdSense Account Disabled” email from Google.  That is what happened to an AdSense publisher Steve this morning (and presumably to others as well)… and it turns out that it was a fake termination letter done by a company that [...]
9
Our AdSense + Chitika Ad Placement contest is back again by very popular demand. Last year we had over 300 submissions to this contest with some really great ad integrations of Chitika Premium and Google AdSense on your websites.
This years’ grand prize winner will receive:
  • a Playstation 3 Slim + NFL Madden 10

  • And 2 runners up will receive:
  • $200 each!


  • Chitika and AdSense can work very well together on your site to bring you a comb
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    ined higher revenue than using one of these services alone. Some of you have received this higher income because of your thoughtful integrations of these two types of ad services so we have decided to reward you for being so smart!
    What are we looking for?
    We want you to show us how you use Chitika Premium ads as well as Google AdSense on the same page(s) of your site, in which it helps give you higher revenue than you would using just one of the services alone. Here is an example of Chitika Premium and Google AdSense being used on the same page:

    How do you enter?
    Post a link to the page on your site in which you feature both Premium and AdSense in the comments section of this blog post. Or, please email your submission to specialprojects (at) chitika (dot) com, with the subject “AdSense + Chitika contest”.
    Your entry must include both a Chitika Premium ad and a Google AdSense ad on the same page. Only one page is necessary for entry. Entries must be received by Friday, September 18, 2009- 11:59pm EST.
    7
    After uniQlicks began spamming AdSense publishers with fake Google AdSense termination emails in an attempt to scare publishers into signing up for their “invalid click protection”, a lot of people asked me what they can do themselves to protect their AdSense account.  The AdSense team contacted me and said they have a list of tips for [...]
    42
    If you were one of the publishers who discovered two AdSense checks in your mailbox instead of the usual one, don’t get too excited, the AdSense fairy didn’t suddenly decide your website was so awesome it was worthy double the amount of expected earnings.  An error with the bank that processes checks printed and mailed [...]
    16
    Are you a business that spends a great deal of time, energy and money on your pay per click advertising campaigns wondering why they just don’t return like you would hope for? There are many different factors you should be looking at but once very important factor that is probably the most important is your [...]
    31
    Over the weekend I finished reading The Drunkard’s Walk by Leonard Mlodinow. It’s a great, very readable book about how probability (randomness and chance) runs so many aspects of our lives. I highly recommend you read it, it’s a bit of an eye-opener in many ways.

    The last chapter of “The Drunkard’s Walk” is both depressing [...]
    12
    If you have an hour to spare on Sunday, I am doing an online webinar on Content Creation for SEO on Sunday August 23 at 3pm EST (12pm PST).  While it isn’t AdSense-specific, obviously great quality content is a major stepping stone in getting traffic, repeat visitors and monetization for a website.  I will be presenting for half an [...]
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