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It’s good news for advertisers, but not so good for publishers - online display advertising prices have dropped substantially over the past year according to a recent survey. But it’s not all gloom and doom
According to the AdPrice Index published by Pubmatice, a significant decline in Q4 2008 online display ad pricing compared to Q4 [...]
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Do you use Western Union as your payment method? If so, we've just made a couple minor updates that we'd like to let you know about. Expiration date extendedWe've now extended the deadline to pick up your Western Union payments from 35 days to 60 days. If you haven't picked up your payment within 60 days of issuance, the payment will be credited back to your account and a payment hold will be placed on your account. You'll then see a notice in your account with more details on how to proceed. Split paymentsAs you may know, Western Union has specific payout limits depending on location. In the
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past, if your payment amount exceeded the Western Union payout limit in your country, we'd send your payment by secured express delivery check instead. Unfortunately, this would also incur a delivery fee, so we're happy to let you know that this is now no longer the case. Now, if your payment exceeds the maximum payment amount, we'll divide up the amounts but still send them via Western Union. For instance, if the payout limit in your country is $3,000 USD and your payment for the month is $5,000 USD, we'll send you two payments: one for the limit of $3,000 USD and another for the remainder of $2,000 USD. If you're sent multiple Western Union payments, you'll see multiple 'Payment issued' lines on your Payment history page, each with the corresponding MTCN associated with it. Depending on your local Western Union agent, you may need to pick up multiple payments on subsequent days. We recommend consulting your local Western Union agent for further details. Payment by Western Union is currently available in a limited number of countries, but we're working on expanding the countries we support, and we'll keep you posted with any updates.Posted by Deborah Chang - AdSense Payments Team

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Recession? What Recession! Did you know that the Affiliate Marketing Economy is white hot right now? I found open positions (see below) in 1 click
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Microsoft has announced an update for a critical flaw in Internet Explorer will be released 1PM Wednesday USA Eastern Time (early morning Thursday Australian time).
ComputerWorld states Microsoft has confirmed that all versions of Internet Explorer, including IE5.x, IE6, IE7 and IE8 Beta 2, contain the bug. It was initially thought that only IE7 had the [...]
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The Johnson Box, named after direct marketer Frank Johnson, is a tool you can use to help grab the attention of your newsletter readers.
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A question I get asked quite often is whether you should have to pay to join an affiliate program. The short answer is no. Here’s why.
If you have to pay, it’s not a true affiliate program, but another type of partner program such as a high end reseller partner program; but it’s quite often an [...]
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It's Google's mission to organize the world's information and make it readily available to all; as a web publisher, one of your goals may also be to make sure your content is readily available to all. We've recently taken steps to help you grow your site's traffic: we updated our Submit Your Content site with more information about distributing your content through Google products such as Web Search, Maps, YouTube, and iGoogle. In addition, we launched our Content Central blog, featuring tips and information from Googlers who work on different products. The goal of both of these resources is t
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o help you grow your site's visitors by taking advantage of promotion opportunities in new Google mediums.If you're just getting started with these resources, we recommend visiting the yellow getting started box in the upper right hand corner of the Submit Your Content homepage. Here, we've listed the three steps we recommend all content partners take to begin sharing their content. Alternatively, check out the industry categories where we'll walk you through the types of content you may have, and show you where that content is visible across various Google services.We've also enabled comments on the Content Central blog, so feel free to visit the blog to suggest topics for future posts or leave your feedback. If you've already visited the Submit Your Content site, you may know all about the wonders of RSS, so be sure to subscribe to the Content Central blog's feed to receive the latest posts when they're published. Or, enter your email address in the right-hand sidebar to subscribe by email.Posted by Steffanie Johnson - Content Partnerships Team

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It's all Hallow's Eve! Tonight the streets will be teeming with ghosts, fairies, and superheroes (along with a few presidential candidate look-alikes, we imagine). To get you in the Halloween spirit, consider these ways to celebrate with AdSense:- wear a witch's hat while viewing your AdSense reports- perform some optimization magic on your ad units- change your ad unit color palette to orange and black*- create an ad placement that highlights your spookiest (or, okay, most prominent) ad units to advertisers- eat candy corn, then use your AdSense payments to cover the dental workOver here at t
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he Mountain View campus, we're keeping it festive, too.Happy Halloween from the AdSense Team!*This color scheme, while eerie and appropriate today, may not be very effective the other 364 days of the year.Posted by Julie Beckmann on behalf of the AdSense Team

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On one of my favorite sites over the last few months they’ve been running a survey - pretty badly. Given the way it’s been implemented, I doubt the the data they’ll receive will be of much value.
To start with, a box has been popping up intermittently the home page - with no close button. The [...]
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We all know how it feels to find the perfect gift. After scouring stores far and wide, suddenly your hunt is over: the stars have aligned to bring you just what you're looking for -- and not a moment too soon. It's a bit the same way when a search brings you to just the right site. But what if your site's just the right site, and users can't find it?We're happy to let you know that you don't need divine forces to play a role in the findability of your site. Nope -- you can help make sure that your site turns up just when it should by taking advantage of these tips from our Search Quality Team.
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Not sure if all your pages are being seen by Google? Search for your site's address after the command "site", like [site:example.com]. When you see your pages in the results, check your snippet content and page titles. Include information that matches the topic of a particular page. If anything is missing or you want more details, you can also use the Content Analysis tool in Webmaster Tools.If you upload new pages or topics faster than Google crawls your site, make sure to submit a Google Sitemap and include a refresh rate.Label your images appropriately. Users searching in Google Image Search will more easily find the image on your site. Don't miss out on potential traffic because of [001.jpg] instead of [NintendoWii.jpg]. Image Search is one of the largest search properties out there, so you should take advantage of it.Manage your SiteLinks. Your most valuable links may not be the ones that Google chooses as SiteLinks, so remember you can remove any that you don't think users will find useful.Check for errors and keyword traffic in Webmaster Tools. See our diagnostics checklist.Serve accurate HTTP status codes. If you've retired a page permanently, serve a 404. If you've simply relocated it, serve a 301. The more we know about your old pages, the faster we will find the next best page on your site for a given query. Users and search engines like organic content. Make some of your own!Read our recently released SEO Starter Guide.Watch our Tutorials for Webmasters.Find out what information Google has about your website in Webmaster Tools.Get the latest updates from the Webmaster Central Blog.Find answers to your questions in our Webmaster Help Center, or ask your questions in the Webmaster Help Group. Whether it be the perfect gift, the perfect site, or the perfect cup of cocoa on a cold winter's night, we hope all your searches are fruitful this holiday season.Posted by Julie Beckmann - AdSense Publisher Support

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