Adding Fresh Content to Your Existing
Ebook
Ok, so you�re at that stage where you�ve gotten just enough content
to publish your first e-book, finally the grunt work is out of the way.
Sit back and pat yourself on the shoulder for a job well done.
Next task on the list?
How to add fresh content to your already existing e-book, I personally
find it much easier to add to an already existing e-book then to create
an e-book!
But one does not shine without the other.
Can you think of any �sub-niche� market your target audience would like
more information about, something that would definitely grab their attention
and add:
-
Punch to your e-book.
-
Increased interest for your e-book.
but even more importantly�
-
Increased sales of your ebook.
-
Add a �higher perception value� to your already existing ebook.
How do you go about finding that all elusive nugget?
Always turn to your target market for the best ideas on which �sub-niche
market�s� to explore next, not what you think they might be interested
in but what they are buying and recommending to others.
Case-In-Point:
A few months ago I created an e-book related to a certain breed of dog.
I made it through the grunt work and now simply add to the e-book one step
at a time, one product review or interview at a time.
I ended up picking (by reading what the most used products or most wanted
products by this particular target market were) a pedigree software program
for a back end sales product. This pedigree software program helps owners
of animals keep all the details they could ever want to track in a database
about their pets.
What owner wouldn�t want to know about a software program that could
help make tracking certain details of their pets easy and convenient?
So I simply contacted the owner of this particular software program,
told him that I was interested in including information about his product
in the e-book I had created. He knew it was a win/win situation and gladly
agreed to answer a couple of questions regarding how his software worked
and what benefit it could bring to the reader.
The end result, more content for the e-book with only a few minutes
of work involved on my part plus the possibilities of making commission
from the back end sales of the pedigree software which sells for $95.00
U.S., which I get a nice chunk of every time someone clicks on my link
and makes a purchase.
So you see, it�s not that hard to add fresh content to your e-book.
With the right angle, you can make your e-book unique from your competitors,
more informative to the reader, putting more money in your pocket.
Summary:
Expanding an already existing e-book is simply a matter of reading
what products your target market purchases, analyzing their wants and needs,
focusing on one �sub-niche market� at a time. |
