About Tamara Gruzbarg - Tamara Gruzbarg is an expert analytics executive with 20+ years of experience in guiding organizations through rapid data transformation and growth. As VP of Strategic Services at ActionIQ, Tamara works with leading brands to help them realize the value of insights that live in their data.
About ActionIQ - ActionIQ integrates directly with your existing IT and business systems to remove fragmented customer data and siloed systems, while increasing security and governance.
Digital media has made traditional PR nearly ineffectual. Your customers don’t consume content the same way. Staying in the lead needs reinventing PR with Digital PR Campaign. We live in a technology-dominated world. From the time we are up till the moment we sign off for the day, we have a constant salsa with technology. It has changed how brands reach out to their customers, and it has also changed how customers like to be engaged.
It is possible for marketers to know what customers intend to do or buy in the future by collecting data that is intentionally and proactively shared directly by the consumer. This class of declared data is called zero-party data and its rocket fuel for your marketing.
Zero-party Data 101 - Zero-party data is a form of self-reported data a consumer willingly and actively provides a brand in exchange, often for some sort of value, whether it might be a recommendation or a price. Instead of marketers “digging through the trash” trying to get personal information, they can simply ask their customers
Zero-party Data 101 - Zero-party data is a form of self-reported data a consumer willingly and actively provides a brand in exchange, often for some sort of value, whether it might be a recommendation or a price. Instead of marketers “digging through the trash” trying to get personal information, they can simply ask their customers
Trust factor – We take words of trusted ones into account. The trust factor is a key player in ECommerce referral marketing.
Excellent reach – Humans are social beings. One person is connected to hundreds of other people. If you can impress one person with your service, it sure can spread like wildfire.
Leesa - Leesa is a mattress retailer that sells its products online. They give away one custom-made mattress for every ten that they sell to non-profit organizations.
Thread Beast - The philosophy of great UX design is “don’t make me think.” Threadbeast has great UX designers who understand
Excellent reach – Humans are social beings. One person is connected to hundreds of other people. If you can impress one person with your service, it sure can spread like wildfire.
Leesa - Leesa is a mattress retailer that sells its products online. They give away one custom-made mattress for every ten that they sell to non-profit organizations.
Thread Beast - The philosophy of great UX design is “don’t make me think.” Threadbeast has great UX designers who understand
About Tony Ayaz - Tony Ayaz is a seasoned operator skilled at executing GTM strategies to scale companies from $0 to $100M/IPO while building great teams and culture. He is a driven executive with entrepreneurial experience as a Founder/CEO, Board Member, Executive, Sales Leader, and Investor. His combination of early-stage and hyper-growth company experiences provides him with a holistic approach to scaling companies for over 20 years with multiple exits.
About Scuba - Scuba analytics enables complex behavioral queries to be created on the fly with a simple user interface that allows quick
About Scuba - Scuba analytics enables complex behavioral queries to be created on the fly with a simple user interface that allows quick